Amazon shows you revenue.
But profit? After ALL fees? That's a mystery.
Referral fees. FBA fees. Storage fees.
Long-term storage. Returns. Removal fees.
Advertising. Payment processing.
Add them up and your "25% margin" is actually 15%.
Example Insight:
"12 ASINs are underwater after long-term storage fees.
Combined monthly loss: $847.
Recommendation: Liquidate or remove to save $450/month."
Amazon Fee Breakdown
Referral Fee15.0%
FBA Fulfillment13.4%
FBA Storage1.9%
Long-term Storage0.8%
Returns Processing1.6%
Other1.0%
Total Take Rate33.7%
You thought it was 15%, didn't you?